Monday 29 September 2014

Mobile Friendly Web Design- The Best Option For Your Mobile SEO Strategy

As the need of smartphone and a tablet is rapidly increasing, so does the importance of mobile-friendly websites. If SEO is a key component of your digital marketing strategy, then having a mobile-friendly website is your vital need. It is true that mobile search will overhaul desktop search at some point in the near future as well.

It is really difficult to choose between a responsive website or a separate mobile website. However, both options have their own pros and cons. The option that suits your business depends on many factors, such as the purpose of the website, the intended target audience, and SEO. If SEO is a factor, you should consider the reasons mentioned below that why responsive web design Colorado Springs is the best option for your mobile SEO strategy.

•    Recommended By Google

As google has 67 percent search market share, when it speaks, search marketers listen. Google states that responsive web design is its recommended mobile configuration. Moreover, Google prefers responsive web development Colorado Springs as content that lives on one website and one URL is much easier for users to share, interact with, and link to them to the content that lives on a separate mobile site. Google is now focused on user-experience as a ranking factor, this should be taken into account with regards to SEO.

•    Responsive Web Design Works Well On Many Devices

A responsive website can improve user-experience across many devices and screen sizes. This is an essential  and appealing characteristic, as it is impossible to predict all the devices and screen sizes users will use to access your site. A site that works well despite of these variables will provide more consistency than a separate mobile site that is designed for a specific device and screen size.

•    Easier to Manage

A separate desktop and mobile site requires separate SEO campaigns. It is always easier to manage one site and one SEO campaign than managing two sites and two SEO campaigns. This is a major benefit a responsive website delivers over a separate mobile site.

•    Conclusion

Responsive website design Colorado Springs is recommended by Google, as it allows one website to provide a great user-experience across many devices and screen sizes, and it also helps managing your SEO strategy easier. Due to these reasons, responsive web design is the best option for your mobile SEO strategy.

Thursday 25 September 2014

Responsive Web Design- Created To Work Well On Any Device

A website design that is responsive allows it to be easily used on any screen from a desktop, tablets, and mobile devices. There is nothing more frustrating than trying to use a website that hasn’t been built to work on any device. In fact, it’s so annoying that in a recent Google study, it has been found that if a website didn’t work well on their device, it made people feel like the company didn’t care about their business!


What Is Responsive Web Design?

Responsive web design is not a specific technique but it is an attitude. It is a way of web development Colorado Springs that consider the user’s needs based upon the technology and software they are using to view your website.

For example, if the viewer is using a full size iPad, they will probably want your website to modify just like it does if they were using a laptop. But if they’re using a smartphone, they want the text to be larger and easier to read, images to contract, the layout to be reformatted and features added – like a click to call button to allow them to contact your business easily.

What Are The Features  Of A Responsive Website Design?

If your website has responsive web design, there will be no horizontal scroll bar and the website will be easy to use. If there is a horizontal scroll bar, your website is not mobile friendly and when viewed on an actual smartphone, it will be quite difficult to use.

Most smartphones will minimize the web page to fit the width of the smartphone screen, so websites that aren’t responsive are more likely to be ignored in favor of a website that is easier to use.

How Much Does Responsive Web Design Cost?

Responsive web design Colorado Springs CO does take longer than building a website that will only work on a standard monitor, so you should expect it to cost a bit more, depending on the features you require and how complicated the website templates are. So, before choosing any web designer in Colorado Springs , read the reviews and ensure that you are happy working with the individual you’re dealing with.